#1: Sukhpal Saini - Why Building Startups Is Not a Risky Bet
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#1: Sukhpal Saini - Why Building Startups Is Not a Risky Bet

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EPISODE DESCRIPTION

Sukhpal Saini is one of the cofounders of of Engyne, a platform that is simplifying SEO for folks. Before this, Sukh has built and shipped over 30+ products in the last 8 years.

Sukh is someone who perfectly embodies the builder spirit. 

In this episode, you'll learn:
  • How Sukh's journey as a founder it started with a failure
  • How Sukh approaches learning and iterating on his mistakes
  • Why building a startup isn't a risky bet
  • Why SEO is beautiful and we should pay more attention to it

TIMESTAMPS
  • (00:00) - Opening
  • (00:57) - Intro
  • (02:10) - Today's Guest
  • (02:41) - What We Learn Today
  • (03:24) - Failing IIT Exam & Moving to Canada
  • (05:36) - "I Have No Choice But To Persevere"
  • (08:16) - The Pitch to Parents
  • (11:12) - Security Guard at The Facebook Office
  • (13:51) - Power of Visualization
  • (15:26) - Designing With Specific Users in Mind
  • (17:28) - Testimonials as Receipts Of Work
  • (18:57) - Getting First 10 Customers
  • (20:56) - "I Built Something. I Spent A Lot of Time on It. And Nobody Wanted to Use It."
  • (25:17) - Selling Blueberry-flavored Honey
  • (30:30) - The Method of Isolation
  • (33:47) - The Power of Swimming In It
  • (37:21) - "I'm a Sikh. The Word Sikh Literally Means To Learn"
  • (40:30) - Advice for Other Technical Founders
  • (42:38) - Why Having More Skillsets Maximizes Chances of Success
  • (45:50) - To Me Building a Startup Doesn't Feel Like a Risky Bet At All"
  • (49:45) - The Most Scary Thing
  • (51:02) - The Joy of Building
  • (52:31) - Why He Hates Haircuts
  • (56:59) - SEO is Beautiful
  • (01:01:19) - Vision for Engyne

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